Why Animations Are Important
Many businesses can have a difficult time expressing what it is they do in a way that potential customers can easily comprehend. When a web user visits a business’s website, how often does he or she leave it with a genuine idea of what the services the company provides are? This is where animated video comes in.
By harnessing both the visual and auditory senses together, animated explainer videos increase retention rates and clarify their value proposition in a succinct way. The human brain is programmed to respond to narratives, particularly ones that engage with ideas that are familiar to them. By mixing unfamiliar ideas with familiar ones, stories told through video help introduce viewers to new concepts. An explainer video gives consumers a reason to care about a business.
Check out our video production portfolio to view some of the amazing videos that we’ve created for our customers.
We have produced content in more than 10 cities around the world, we could not have achieved it without the Viflux’s exclusive workflow and the human team behind Viflux.
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